Travis Hunter Net Worth 2025: Contract & NIL Breakdown
Travis Hunter, the Heisman Trophy winner from Colorado, entered the NFL with one of the most lucrative rookie packages in draft history. As of 2025, his net worth sits at approximately $6 million—a figure built almost entirely from his Jacksonville Jaguars rookie contract and off-field brand partnerships.
The Jacksonville Jaguars selected Hunter second overall in the 2025 NFL Draft, trading up three spots and committing to an unusual two-way experiment: deploying him as both a wide receiver and cornerback. That decision came with a historic price tag.
The $46.65 Million Rookie Contract Explained
Hunter signed his rookie deal on June 23, 2025, securing a four-year contract worth $46.65 million—guaranteed in full. This ranks him second among 2025 first-round picks, behind only QB Cam Ward ($48.7M), and represents the largest deal ever given to a non-quarterback drafted outside the first overall pick.
The standout feature: a $30.57 million signing bonus paid entirely upfront. The Jaguars structured the deal this way to maximize Hunter’s year-one cash while working within the NFL’s rigid rookie slotting system. His base salary starts modestly but escalates significantly.
Year-by-Year Salary Breakdown:
| Year | Base Salary | Signing Bonus | Total |
|---|---|---|---|
| 2025 | $840,000 | $30,566,636 | $31,406,636 |
| 2026 | $2,960,000 | – | $2,960,000 |
| 2027 | $5,080,000 | – | $5,080,000 |
| 2028 | $7,200,000 | – | $7,200,000 |
| Total (4 years) | $16,080,000 | $30,566,636 | $46,646,636 |
Hunter’s average annual value (AAV) is $11.66 million—well above typical cornerback or receiver rookies, thanks to the dual-position investment. The Jaguars also hold a fifth-year club option, giving them flexibility to extend him beyond the initial four-year commitment.
NIL Deals and Brand Partnerships Worth $5.7 Million
Off-field earnings represent a major part of Hunter’s financial portfolio. According to On3 Sports, his Name, Image, and Likeness (NIL) valuation ranks third nationally among college athletes transitioning to the NFL, valued at $5.7 million.
His NIL portfolio includes partnerships with recognizable brands:
- Adidas (athletic apparel)
- United Airlines (travel/lifestyle)
- NerdWallet (financial services)
- EA Sports (video games)
- Olipop (beverage brand)
- Celsius (energy drink)
With 3.6 million combined followers across Instagram, X (formerly Twitter), and TikTok, Hunter commands significant reach for brand activation. This social presence directly translates to sponsorship value—positioning him favorably for additional deals as his NFL profile grows.
Key Takeaway: NIL earnings ($5.7M) represent roughly 12% of his total four-year contract value, supplementing his salary with recurring brand income.
Total Career Earnings and Net Worth Breakdown
As of February 2025, Hunter’s total career earnings stand at approximately $31.41 million. This includes:
- NFL Contract (4 years): $46.65 million (signed June 2025)
- NIL Deals (valued): $5.7 million
- College Earnings (NIL + endorsements): Approximately $0–$1 million (limited public disclosure)
His current net worth of $6 million reflects the assets retained after taxes, agent fees, and living expenses. While his gross earnings are far higher, post-tax and post-fee net wealth settles at roughly the $6 million mark.
Important Context: As a rookie who just signed his deal in June 2025, most of Hunter’s wealth is still contractually owed to him—not yet received. His $30.57 million signing bonus payment, however, was transferred immediately, establishing his foundational net worth.
How Hunter Compares to Other 2025 Rookie Contracts
Hunter’s deal ranks second among 2025 first-round picks:
- Cam Ward (QB, Titans): $48.7M ($32.1M signing bonus)
- Travis Hunter (WR/CB, Jaguars): $46.65M ($30.57M signing bonus)
- Abdul Carter (EDGE, Giants): $45.1M ($29.4M signing bonus)
For context, the 2024 second-overall pick, QB Jayden Daniels, signed for $37.7 million with a $24.3 million signing bonus. Hunter’s $46.65 million represents a roughly 24% increase year-over-year, reflecting NFL cap growth and the premium placed on his dual-position versatility.
No other cornerback or receiver in recent draft history commanded a deal of this magnitude at the rookie level, underscoring the Jaguars’ confidence in his potential.
Performance-Based Pay and Future Earnings Potential
While Hunter’s base salary provides stability, performance-based pay could significantly boost his total earnings. The NFL’s Collective Bargaining Agreement allows players to earn additional compensation through performance metrics—tackles, interceptions, receptions, and other position-specific achievements.
As a two-way player, Hunter is eligible for performance-based pay on both offense and defense, a rare advantage. If he excels in both roles, year-end bonuses could add $1–$3 million annually.
Additionally, his fifth-year team option gives the Jaguars a decision point in 2028. If Hunter performs at an elite level, contract extension negotiations could yield a dramatically higher deal—potentially in the $70–$100 million range if he establishes himself as a true superstar.
Forward-Looking Insight: His financial ceiling depends entirely on performance. Success in two positions could position him for one of the largest defensive + offensive hybrid contracts in NFL history by his second deal.
What This Means for Hunter’s Financial Future
Travis Hunter entered the NFL with structural advantages most rookies never experience. His massive signing bonus provides immediate wealth; his NIL deals create recurring off-field income; and his unique skill set opens paths to contract extensions unavailable to traditional single-position players.
At 22 years old (as of 2025), Hunter is on track to accumulate $100+ million in career earnings if he sustains elite performance for a decade. His current net worth of $6 million is just the beginning—a foundation built on his Heisman, draft position, and rare versatility.
The Jaguars are betting that this investment pays off. Hunter must now prove that two-way excellence at the professional level matches his college dominance.
FAQ
What is Travis Hunter’s current net worth?
His estimated net worth is $6 million as of 2025, derived primarily from his $30.57 million upfront signing bonus and existing endorsement deals (after taxes and fees).
How much will Travis Hunter earn over his four-year rookie contract?
Hunter will earn $46.65 million over four years, with an additional $5.7 million in valued NIL deals, totaling approximately $52.35 million in gross earnings.
What is Travis Hunter’s signing bonus?
His signing bonus is $30.57 million, paid entirely upfront in June 2025, making it the largest ever for a non-quarterback drafted outside the first overall pick.
Does Travis Hunter have endorsement deals?
Yes, Hunter has NIL partnerships valued at $5.7 million with brands including Adidas, United Airlines, NerdWallet, EA Sports, Olipop, and Celsius, leveraging his 3.6 million social media followers.
How does Travis Hunter’s contract compare to other 2025 rookies?
Hunter’s $46.65 million contract ranks second among 2025 first-round picks, behind only QB Cam Ward’s $48.7 million deal, making it the largest non-QB, non-first-overall-pick rookie contract in NFL history.
Travis Hunter is an NFL wide receiver and cornerback for the Jacksonville Jaguars with a net worth of approximately $6 million. His wealth comes from a four-year, $46.65 million rookie contract (including a $30.57 million upfront signing bonus) plus $5.7 million in Name, Image, and Likeness deals with brands like Adidas and United Airlines. Drafted second overall in 2025, his rookie deal is guaranteed in full and ranks second among 2025 first-round picks.
